Download ~ Harvard Business Review on Increasing Customer Loyalty # by Harvard Business Review ~ Book PDF Kindle ePub Free
eBook details
- Title: Harvard Business Review on Increasing Customer Loyalty
- Author : Harvard Business Review
- Release Date : January 24, 2011
- Genre: Management & Leadership,Books,Business & Personal Finance,
- Pages : * pages
- Size : 2904 KB
Description
How do you keep your customers coming back-and get them to bring others?
If you need the best practices and ideas for making your customers loyal and profitable--but don't have time to find them--this book is for you. Here are nine inspiring and useful perspectives, all in one place.
This collection of HBR articles will help you:
- Turn angry customers into loyal advocates
- Get more people to recommend you
- Boost customer satisfaction by satisfying your employees
- Focus on profitable customers--whether they're loyal or not
- Invest in the right CRM technology for your business
- Mine customer data for more effective marketing
- Increase your customers' lifetime value
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